Atlanta, GA – Boi Blue (Better known to his fans as Lavar McRae) was entrenched in music from a young age, raised in the south where the music, food, and culture is rich and full of soul. Growing up around the church, music was an inherent part of his life, but it wasn’t until he began listening to classic, influential rappers such as Biggie and Tupac that his passion for rap took flight. He fostered a love of writing, and developed his skills by crafting poetry. “I didn’t know what it meant,” confesses Blue, “I didn’t even know what I was doing was rap. It was just a way to express myself.” Boi Blue has grown and developed his own, soulful style; a musical illustrator, painting on a canvas of silence with colorful, rich words. It’s safe to say the budding star has mastered the art of storytelling that has made classic rappers the icons that they are. Boi Blue’s destiny was revealed to him as a young man, through the trials and tribulations of his everyday life. “In a way, I was set up for failure,” says Blue, but music was a different story. “Music I never stopped. I’ve come a long way, and turned the negative into positivity.” And that’s what Blue’s newest single, “A Long Way,” is truly about. The song was released on September 7th. An icon in his own right, Boi Blue is chronicling his experience as an up and coming, independent rapper. And, much like his music career, Boi Blue’s newest project has experienced a long, tenacious journey. What listeners would be surprised to find out, however, is that the song had humble beginnings – starting as a voice note on Boi Blue’s iPhone. But, when Blue sent the voice note to his producer, he knew he had a hit and has since nursed and tended to the song, spending months mastering it to perfection. Now, it’s ready to hit ears across the world. “I try and capture the essence of music – a heartbeat, the sound of children playing, the trees. I wanted to keep an element of the phone,” explains the artist, detailing his creative process. The song leaves something for everyone – a modern sound fused with the classic art of storytelling.
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Fort Wayne, IN – TYC, born Antoine Kimbrough, was gifted the name “TYC” (an acronym used to signify the words “Twon Young CEO”) because of his distinct ability to take charge and get things done. True to his name, TYC continues to push his way to the top. The artist’s musical journey began at a young age, inspired by one of his favorite artists, Michael Jackson. Music guided the young, budding star through struggles and trials of everyday life. It wasn’t until the age of 18 that TYC decided to take his music to the next level, and turn his passion into a career. His first album was recorded in a closet at the age of 19; out of that closet sparked a movement that would become TYC the artist. He went on to create his a label of his own (Streets Love That Entertainment) along with his best friends and musical collaborators, Breeze and Rio. Having made a stamp on the music world, the artist is now chronicling his life and transitional periods in an album, released on September 27th, entitled TYC Da Album, available on all digital platforms and on www.tycmusic.com. “It’s basically a transition from the younger me to the more grown, mature man I am today,” explains TYC, continuing, “The last couple of songs on the album is a transition to my next album – it’s about the up and down. People looking down on me. This is me proving myself.” The proof is in the music. TYC’s ability to ride any beat and his cunning, quick lyrics prove him to be a skilled, masterful musician and rapper, with a diverse portfolio of songs that will appeal to everyone. His advice for other artists? “Keep at it. There’s going to be times when you doubt yourself. But, one day, someone is going to believe in you.” For this hardworking, tenacious artist, today is that day. Follow on Facebook, Twitter, and Instagram. www.tycmusic.com Orange County, CA – Self-made rapper Sean Will began his journey with music as a hobby, but when his friends caught wind of his talent, they encouraged him to take it from passion to a career. Now, the California native is on the road to recognition. Influenced by rappers the likes of Eminem and Tech N9ne, his style is fast paced and unique. Not only is his sound unique, his content is a refreshing departure from mainstream rap and hip hop. Listeners won’t find much music saturated with lyrics about drugs, sex, and money, but Will’s stories will be more about positivity and life experience. Now, the eclectic rapper is breaking ground on the scene by releasing his upcoming mixtape, Will of OC II, a twelve-track album prepared to release on October 25th. As Will explains it, “The mixtape has more of a hyphy style with a few club bangers, but still keeping that riding on emotions and positive vibes.” The song “Rising Relic” chronicles Will’s musical voyage as an artist, “It’s just me talking about my vibe, and how I’m a relic that no one knows about yet, trying to rise.” Will’s music is relatable, emotional, and distinct; there is truly something for everyone on his newest album. His music is a labor of love, as he confesses, “It’s not about money – it’s for the love.” There’s no telling how far and wide the artist’s music will take him, but one thing is certain: You’re going to know his name and sound. As his song Focus says, “My hope is to put it on the paper and focus.” SoundCloud Instagram: @iamseanwill Artist uses new EP to challenge himself and a generation to embrace opportunities to make change10/3/2016 SAN RAMON, CA – As a teenager, GSG didn’t have much self-esteem. He didn’t have confidence, and often wouldn’t speak up for himself. It was something he was painfully aware of, and he turned to music to help compensate for his perceived lack of boldness. Rap, in particular, helped him find a voice. It seemed natural to him – after all, he’d always been a lover of music and he’d been singing since about age 6. It wasn’t until a high school teacher asked him what he wanted to do with his future, however, that he started to really think about a career in music. That was five years ago, and today the 22-year-old up-and-coming hip-hop artist from Northern California looks back on that moment and the answer he gave his teacher at the time and is proud of the boldness he showed and the courage he’s displayed in chasing his dreams ever since. “When the teacher asked us that question, I said I wanted to have my own record label and make really great music and run my own business,” GSG said. “I don’t think people really knew how serious I was about that – I just didn’t know how to start. But as soon as I graduated high school I started a label called ‘No Established Culture,’ and I decided I needed a name that was really true to who I am and what I want my music to represent. As a teenager I had low self-esteem, but when I make music everything changes. I have a new confidence and I believe in myself more. When people hear me they say, ‘You’re a genius.’ So I chose the name God Sent Genius. It’s not something I’m trying to be boastful about, either. I really feel like my music is inspired by God.” In the five years since he began that professional music career, GSG has been working on multiple projects as well as traveling the country for a year on a national tour. He said the tour was a major education about what it takes to be successful in the music industry – with many hard lessons along the way. And now he wants to take that education and use it to create an EP and an album that fans will be amazed with. The EP is called “Assassin XVII,” and it’s a project he put together with long-time friend and music collaborator Beentrillaquist. He said it’s an EP that’s inspired by trap music, but that it’s a sound that’s unique and all his own. “The idea is me going and taking that production style and putting my own spin on it lyrically,” he said. “I’m not really from that environment, and so I wanted to take that sound and put some deep-thinker type of lyricism paired with the more upbeat, modern, hip-hop sound.” His first single off the EP is a perfect example. “Wake Up (Why You Sleepin?)” is an anthem song he said that not only speaks to a generation but also is a personal challenge to take the opportunities put before him and make the most out of them. “When I was a kid I used to oversleep all the time,” he said. “This is me saying to myself that it’s time to get up and get out there. It’s time to grow up and make things happen for myself. That’s the vibe behind the hook, and the verses then talk about what it takes to be the best. And when people hear my music, I want them to be inspired to believe in themselves. When they listen to my music, I think it can help them to get through whatever they’re going through. That’s what music did for me. It got me through the tough things I dealt with as a teenager. And I hope my music can help others feel like they can do whatever they want and give them some confidence.” To learn more about GSG’s music and his record label, visit NoEstablishedCulture.com or check out his music videos on YouTube. Fans can also follow him on social media on Soundcloud and Twitter. TAMPA, FL – When it comes to success, most people in the music industry have advised P.H.A.S.E. to just ride the waves. But P.H.A.S.E. isn’t one to merely go with the flow. He’s an artist who wants to bring new waves in and set new trends. It’s a storyline that has followed him most of his life. Originally from Kuwait, P.H.A.S.E. grew up with a single mother and the oldest of three children. He often would spend his nights away from home, out on the streets getting into trouble while trying to find his place in the world – always dreaming of something bigger and better. At age 12 he found an outlet through boxing, and pursued the sport professional for a couple of years. From age 14-to-17 he evolved into a professional weightlifter. Eventually he found himself in clubs playing a lot of pool – so good at it that he became a semi-professional. But that wasn’t what interested him. He had a dream to make something of himself. He had a dream to travel to the U.S. and get a college degree. And so, at age 17, that’s exactly what he did. He came to the States with a student Visa, and now five years later he’s about to finish a bachelor’s degree and is beginning to make new waves in the music industry. It’s the many transitions in his life that he says contributed to the name P.H.A.S.E. “I go by P.H.A.S.E. for many reasons,” he said. “I went through a lot of changes that only made me better. But my story is a little different as I’ve only been in the U.S. for four years. I also go by that name because I can change and switch between musical genres – I can do all types. I’m making new waves in music.” The biggest waves are coming about through his music group, called “7.1.4.” It’s a group he describes as a rap group that embodies the definition of diversity. There are seven people in the group – all of them brought together through school when they shared a two-bedroom apartment. Every member of the group is of a different race – from Arabic to African American to Caucasian. The group, he said, very intentionally promotes diversity and brotherhood. “We love each other to death,” P.H.A.S.E. said. “We don’t discriminate. We accept any type of people who come to us. And everybody we know has come to respect us for that, even though we live in a somewhat aggressive and violent area of the country. We want to start a movement, and people are starting to follow.” One of his first singles, “Uh Oh, Uh Oh,” has recently been released and is also starting to make waves with fans. It’s a self-described “island vibe” song that nods to the tropical weather that Tampa, Florida is known for. P.H.A.S.E. said it’s a song he wrote after a breakup with his ex-girlfriend, who at the time was trying to explain why she had done some of the things that she had. “The song says that you can mess up once and even twice, but don’t try to lie to me a third time because I’m blind to any made up explanations,” P.H.A.S.E. said. “Sure, we can still hang out … but I can’t trust you anymore.” Fans who want to check out the song can do so on his Soundcloud page, or on ReverbNation. Fans can also follow P.H.A.S.E. on Twitter @TB_714. Two other singles are also available on Soundcloud – “Te Amo” and “Hold You.” P.H.A.S.E. said he’s planning on releasing a mix tape toward the end of the year or shortly after the New Year. ORLANDO, FL – Juan100 is on a mission to give rap music a new reputation. Unlike the stereotype that often accompanies musicians within the rap industry – a stereotype that often paints talented artists as uneducated and negative – Juan100 is a college graduate who many consider to be a lifelong scholar. He has a scientific mind, he loves math and his approach to music is very cerebral. But it’s that approach that he says sets him apart from a lot of others within the hip-hop genre, and which he hopes will relate with a new wave of fans. “When people hear my music I want their energy to change,” he said. “I want them to feel the energy in the music and be charged by it. I’ve always felt like energy was important in music, and I want my music to have more of an uplifting energy. When I’m writing music, I’m starting with the melody, and I’m always making sure it’s an uplifting melody. The chords I choose are usually major chords. It’s an uplifting emotion, rather than a sad or angry emotion. There’s a science behind it, and it really does affect how you feel. Think about it – if something sad comes on the radio, that can affect the rest of your day. But if you hear one of my songs at the beginning of the day, it might boost you and give you and extra boost of energy and set you at a higher level. At the very least it’s stuff you can dance to, for sure.” Juan100 recently graduated from college with a bachelor of arts in recording art. He said he’s learned all of the pieces that go into making a popular album, and he loves being involved in every step of the process. He produces the instrumentals, writes the lyrics, sings and even polishes the final product. Recently he created a music company called Nuu Era Digital under which he wants to release his music. His most recent release is a single called “Low Key.” He said it’s a song that is a bit of a statement to the world about the kind of artist he wants to be and what fans can expect from him moving forward. “It’s really a song that talks about my place in the industry,” he said. “I feel like I’ve been carrying myself in the industry. The name of the song is a play on words – it describes the music and the sound, but it also describes me. I’ve been accomplishing things under the radar without much attention coming. But this is just the beginning, and this song will show people what I’m capable of. It’s a quick tempo song and it’s definitely something you could dance to and sing along to.” Fans who want to check out his new single can see a music video for “Low Key” on YouTube. Fans can also find out more about Juan100 and his music by following him on social media on Facebook, Twitter and Instagram. Kendre’ is no stranger to the stage and screen. Known for his roles on a variety of TV shows, from “Girlfriends” to Nickelodeon’s “All That” and now, alongside “Sons of Anarchy” star Ron Perlman on Amazon Prime’s Original Series “Hand of God.” Though acting is where Kendre’ found his spotlight, music has always been his ultimate fate. “A lot of us Nickelodeon kids were encouraged to find our musical gifts. I began messing around with production, and along the way I discovered the artist in me,” explains the young artist. With a distinct, crooning sound, Kendre’s music brings listeners back to a better time – influenced by the likes of Marvin Gaye, The Temptations, Curtis Mayfield, and more. Continues Kendre’, “Even though I’m twenty-five in 2016, what I do is a time jump from 1980.” Now, he’s ready to make his R&B debut with his newest EP, Guess Again. Released on Valentine’s Day, the album is Kendre’s formal introduction to the world as an established R&B singer. Kendre’ also released a video for “Right Here,” a song on the album that adds zest to an otherwise R&B-heavy record. “When making the album, that song added twang so the album didn’t feel too saturated with R&B – I wanted to make something for people to have fun to.” The song is playful, urban, sexual and silly; an anthem for a good time. Though Kendre’ began as an actor, his ultimate goal is to make music his “main gig,” as it slowly but surely becomes his main job. Says Kendre’, “I’m blessed to be a part of both worlds, but I feel music has a legendary touch. Through music, you can become a sound and be remembered so much bigger. With music, you can live forever.” Subscribe to Kendre' TV Kendre' Berry Official Blog LIKE his Fan Page Follow Kendre' of Twitter |
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